People

Bruce Cameron is the Director of the System Architecture Group at MIT. His research interests include technology strategy, system architecture, and the management of product platforms. Previously, Dr. Cameron ran the MIT Commonality study, a 30-firm investigation of platforming returns, which concluded that firms face systemic downward pressure on commonality, partially resulting from challenges capturing the costs of variety. Dr. Cameron has supervised over 50 graduate students, and has directed research projects for Amazon, BP, Sikorsky, Nokia, Caterpillar, AMGEN, Verizon, and NASA. Current research efforts include:

• Platform management in large R&D organizations
• System architecture of complex systems
• Switching costs and retention incentives in ride hailing firms
• Satellite mega-constellations in Lower Earth Orbit

Dr. Cameron teaches the System Architecture core class for the System Design and Management program, where he has taught over 1000 students. Dr. Cameron’s teaching in Sloan Executive Education was been tied for the highest rated Executive Education program at MIT for several years. Additionally, Dr. Cameron is the Faculty Director for MIT’s Architecture and System Engineering online certificate, which has taught over 11,000 participants.

Dr. Cameron is a co-founder of Technology Strategy Partners, a consultancy created to help firms to restructure product development organizations, build systems engineering functions, and identify new architectures. Dr. Cameron has led projects in Fortune 500 firms in high tech, medical devices, transportation, and consumer goods.

Previously, Dr. Cameron worked in high tech and banking, where he built advanced analytics for managing complex development programs. Earlier in his career, he was a system engineer at MDA Space Systems, and has built hardware in orbit. He is a past board member of the University of Toronto.

Additional Resources :

• MIT News profile
• MIT ILP profile videos
• ResearchGate profile
• Google Scholar profile
• Linkedin profile